Latest Market Analysis

Germany is India’s biggest partner in the EU. The bilateral trade b/w the two nations reached its zenith in FY 20, reaching USD 24.07 billion, growing by 9.5% annually. In FY 21, the bilateral trade amounted to USD 21.07 billion. In FY 19, German exports to India reached USD 15.17 billion, jum

India’s processed food market is on an upswing. A country, where traditionally processed food was not preferred, is now witnessing a major shift in food consumption. A fast-paced lifestyle, increased participation of women in the workforce, and growing popularity of nuclear families is resulti

In recent years, India and Taiwan's relationship is on an upswing. India and Taiwan’s bilateral trade amounted to USD 7.05 Billion in 2018 (It has lost some steam since then and amounted to USD 4.8 Billion in 2020 in the face of the pandemic, but is expected to spiral upwards in coming yea

Unprecedented growth in smartphone penetration, availability of cheaper 4G internet, and surge in digital connectivity in the rural parts of the country have resulted in a steep rise in video streaming in India. The increase in video streaming is not just limited to short videos, gamification, etc.

India's mobile payment has risen sharply in recent years. The upcycle, which was initiated during the demonetization drive has received a further big thrust when lockdowns were imposed last year. The covid crisis, which resulted in a virtual shutdown also forced millions of Indian households to upgr

As one of the fastest-growing digital economies in the world, payment gateway adoption in India is on a steep uprise. The pandemic, which has forced most of the businesses in India to quickly embrace digitization, has also pushed the industry in an exponential growth trajectory. In FY 21, the Ind