The Indian table butter market is pegged at USD 3.06 billion. While most of the butter produced is consumed locally, India is also one of the top-15 table butter exporters in the world with an annual export of around ~ USD 190 million.
Volume-wise table butter production in 2022 amounted to 6.5 million tons, growing at a CAGR of 2.1%. Key table butter producers in India include Amul, Mother Dairy, Nandini, Gowardhan, Patanjali, Britania, etc.
Though there is small competition from other substitutes such as peanut butter (market size of USD 104.9 million), the market for table butter will continue to grow in India.
The Indian Table Butter market is genuinely a lucrative business option in the face of the rise in demand and India’s cultural heritage where dairy-based proteins are rated very high.
Meanwhile, before starting butter or any other dairy-based business, it is also important to learn about the market properly so that informed business decisions can be made and risks can be minimized. It is always advisable to conduct a project feasibility study before committing any investments.